We are the scientists of the digital world: without mathematical rigour, data are no better than intuition.

We believe it is time to put statistical principles at the center of strategic analysis for truly efficient digital campaigns. That is why we launched Care for Ads in 2017, after many years of service to Canada's leading brands.

Our Team

The best experts on digital media and data analysis.

Léopold Bur
Chief Executive Officer

Co-founder of Care for Ads, Léopold specializes in advertising platforms and optimization. He worked for several years in media agencies where he oversaw the teams in charge of digital campaigns for many local and national accounts.

Jérémy Chaudourne
Chief Technology Officer

Also co-founder, Jérémy is an expert on statistical estimation models. He has a PhD in Econometrics and worked at major financial institutions before becoming Director of Data Science at one of Canada's largest agencies.

Valérie Guertin
Chief Operations Officer

Valérie is responsible for the deployment of the agency's mandates. Her experience at Sun Life Global Investments and Sobeys Quebec makes her an essential asset for Care for Ads. She organizes and coordinates everything to offer our clients the best advice and support.

Are You a Creative or Content Agency?

Care for Ads can help to manage your clients' media investments.
Increase your revenue by outsourcing digital campaigns. Let's talk!